Responsibilities:

1. Digital Campaign Management:
   
   1. Develop and implement digital marketing campaigns across channels such as email, social media, SEO/SEM, and display advertising.
   2. Monitor campaign performance and adjust strategies as needed to optimize ROI.
2. Content Creation and Optimization:
   
   1. Create compelling and relevant content for digital platforms, including website, blogs, social media, and email newsletters.
   2. Optimize content for SEO and user engagement.
3. Analytics and Reporting:
   
   1. Measure and report on the performance of digital marketing campaigns using tools like Google Analytics.
   2. Provide insights and recommendations based on data analysis to improve campaign effectiveness.