Responsibilities:

1. Content Strategy Development:
   
   1. Develop and execute a comprehensive content strategy aligned with company objectives and target audience interests.
   2. Plan and oversee content creation across all digital pla􀆞orms, including website, blogs, social media, and email newsletters
2. Content Creation and Management:
   
   1. Create high-quality and engaging content, including articles, blog posts, whitepapers, case studies, and videos.
   2. Collaborate with internal teams, external agencies, and freelancers to ensure content is accurate, compelling, and meets deadlines.
3. Campaign Execution and Optimization:
   
   1. Manage content distribution to increase brand visibility and drive traffic to digital properties
   2. Utilize SEO best practices to optimize content for search engines and maximize organic reach.
4. Performance Analysis and Reporting:
   
   1. Monitor content performance metrics (e.g., traffic, engagement, conversion rates) and provide insights to refine content strategies.
   2. Use data-driven insights to continuously improve content effectiveness and campaign ROI